Connecting AI to Your Data
Structured vs. Unstructured Data
Structured data is neatly organized (spreadsheets, databases); unstructured data is free-form (emails, PDFs, images, calls).
Why it matters for your business
Modern AI's superpower is finally making unstructured data — the 80% you couldn't easily analyze — useful.
In practice
Structured = your sales spreadsheet; unstructured = the 800 customer emails AI can finally make sense of.